Monthly Archives: February 2017

Off-Brand Pricing

Since NextGen first built its Children’s Pricing System in 2011, the number of children’s off- brands and no-name brands has increased dramatically.  So much so, that NextGen has had to add a “bottom” brand level and corresponding resale pricing specific to this group.

In 2011, we would never have imagined apparel being offered at such unforgivably low prices.   Despite numerous media accounts of overseas factories employing children in 19-to-20-hour shifts, often for seven days a week, for wages as low as 6 ½ cents/hour to manufacture it, this clothing and footwear continues to find its way onto our sales floors in the U.S. and Canada.